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Darrell_Alfons2
Darrell_Alfons2
Level 10
July 7, 2017
Question

# of landing page templates and email templates

  • July 7, 2017
  • 3 replies
  • 3467 views

Interested to know how many base landing page templates and email templates is everyone using.

How many landing page templates do you use regularly and what are the purposes?

How many different email templates do you use and what are the different purposes?

Thanks!

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3 replies

Grégoire_Miche2
Grégoire_Miche2
Level 10
July 7, 2017

Hi Darell,

LP :

  • 2/3 LPs with side form
  • 1 LP with a central form
  • 1 LP with a central form and no tracking
  • 2/3 L/P without a form

If the LP Templates were modular, the number would be significantly reduced...

Email:

  • 1 master template with all modules
  • some one-purpose templates created by external agencies for specific needs, although we try to reduce these to a minimum.

-Greg

    Darrell_Alfons2
    Darrell_Alfons2Author
    Level 10
    July 7, 2017

    Thanks Greg, good to know that a master email template can be used effectively.

    Grégoire_Miche2
    Grégoire_Miche2
    Level 10
    July 7, 2017

    Important usability point: if you have a master email template with many modules, make sure most of them are not shown by default. The template will load much faster!

    -Greg

    Sujatha_Vutla
    Sujatha_Vutla
    Level 4
    July 7, 2017

    Hi Darell,

    How many templates daily we use is depends on requests

    but average count is

    one landing page with form (side form or down or top)

    one without form

    where as emails

    one standard template email with all modules

    one simple template

    at least weekly once custom templates for email and landing page

      Darrell_Alfons2
      Darrell_Alfons2Author
      Level 10
      July 7, 2017

      You do custom templates once weekly? Are you on the agency side then?

      Sujatha_Vutla
      Sujatha_Vutla
      Level 4
      July 8, 2017

      No. Not agency side. But according to client requests for custom templates if they need different look.

      J
      Julz_James
      Level 8
      July 7, 2017

      In both instances I've worked in I've had on average 4 landing pages and 4 email templates.

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