Number of marketable leads on the new Lead Dashboard | Community
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alex.stanton
Level 7
February 6, 2016
Question

Number of marketable leads on the new Lead Dashboard

  • February 6, 2016
  • 4 replies
  • 8710 views

Since this is new, the question will probably come up: how is the number of marketable leads on the new Lead Dashboard calculated?

image2016-1-12%2016%3A18%3A7.png?version=1&modificationDate=1452644287000&api=v2
(Image from this post: Winter 2016 Release

The answer is at the bottom of this article Lead Database Dashboard:​

Marketable Leads: The number of all-time leads for the workspace, minus the following:

  • leads without an email address,
  • leads whose email has hard bounced,
  • leads that are blacklisted,
  • leads that have unsubscribed,
  • leads currently set to Marketing Suspended.

This very similar to the characteristics of leads blocked from mailing, with the exception of the leads with email suspended in the past 24 hours.

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    4 replies

    Grégoire_Miche2
    Grégoire_Miche2
    Level 10
    February 7, 2016

    Question on this :

    Are the hard bounced that are filtered out based on the

    • Email Invalid = True (as in the system "Bounced Emails" smart list)

    or

    • "Email Bounced" filter

    ?

      Grégoire_Miche2
      Grégoire_Miche2
      Level 10
      February 7, 2016

      Idea to enhance the count here:

      -Greg

      Grégoire_Miche2
      Grégoire_Miche2
      Level 10
      February 7, 2016

      Second question  how often is the dashboard refreshed ?

      Mine is now 2 days old and we apparently cannot refresh it.

      Idea here :

      -Greg

      A
      Anonymous
      February 22, 2016

      want there ever an answer on this? Ours is over 2 days old too.

      Grégoire_Miche2
      Grégoire_Miche2
      Level 10
      February 22, 2016

      I know that Marketo team is looking into this and the intend is to have it refreshed daily.

      Louiza Verykiou​, this is for your

      -Greg

      Dory_Viscoglio
      Dory_Viscoglio
      Level 10
      February 8, 2016

      Thanks, Alex! I'd be curious to know what Marketo would suggest is a good ratio of Marketable to unmarketable names in our DB. For best practices, sake.

        A
        Anonymous
        April 4, 2017

        IDEA: It'd be great to see the Marketable number over time. We can't report off this and the only way to get this value is to refresh the data in the dashboard.

        Grégoire_Miche2
        Grégoire_Miche2
        Level 10
        April 4, 2017

        Hi Charlton,

        Log an idea, and we will vote

        -Greg

        A
        Anonymous
        April 4, 2017

        You ask and you shall receive:

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