Question
Modify previous lead score updates
After several months of scoring leads, we have determined we were giving too many points for certain demographics/behaviors.
Is it possible to retroactively update the scores we gave? For example, we gave a lead +20 points two months ago when they filled out a form. We would like to change that to only be +10 points instead.
What's the best practice for doing this?
Is it possible to retroactively update the scores we gave? For example, we gave a lead +20 points two months ago when they filled out a form. We would like to change that to only be +10 points instead.
What's the best practice for doing this?