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May 9, 2013
Question

Mobile experience + Marketo

  • May 9, 2013
  • 8 replies
  • 2406 views
Hello,

I'm curious as to how to best optimize the mobile experience with emails from Marketo. 

-Is there any guidance on mobile specific design, layouts, fonts etc? 
-Is there a way to test how emails render on different mobile phones?
-What type of reporting can we get from Marketo on mobile stats?

Many thanks!
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8 replies

May 9, 2013
Esther,
We have published a mobile friendly template in the program library that you should be able to import and use.  This is a responsive template that renders properly on Android and iPhone.  

Raj
May 9, 2013
Hello Esther,

Do you have the Deliverability Power Pack/IBM deliverability testing tool? If so, you can use this service to check how your messages look on a variety of mobile clients. To check, click on any email in design studio or marketing activities. If there's a button for "deliverability tools" at the top near the "send test" button, you have this service. If not, contact your sales rep to discuss adding this option to your account.

For a bit more information, search our Help Articles on IBM.

May 13, 2013
Raj-Can you provide the link? I'm not sure what you mean by program library?

Autumn-No I don't have that available. Is there anything that comes standard without additional purchases?
May 20, 2013
Esther, 
Please try the instructions at https://community.marketo.com/MarketoArticle?id=kA050000000L7xvCAC

P
lease make sure that you import the "Mobile Email Template" program

Raj
October 18, 2013
Hmm ....the "Mobile Email Template" program is not listed. has the name changed??? I'd like to download and use it
October 18, 2013
We have many templates available on http://templates.marketo.com.  Just import the program with the same name as listed on this site 
Level 10
November 8, 2013
This maybe useful - http://blog.grazitti.com/building-responsive-design-emailers/
Aida_Kamber
Level 2
January 12, 2016

Is there a way to see how many people opened the email on mobile vs. desktop?