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R
Renee-1
Level 3
September 16, 2021
Solved

Member webinar URL token

  • September 16, 2021
  • 1 reply
  • 10169 views

I learn a lot from previous discussion but still want to get something more clear. 

Please allow me to ask some questions although some might be asked before. 

 

At first, I would like to know if I want to test if my token is populated successfully or not. 

 

I understand the confirmation email must sent directly under the event program. 

Thus, I set up followed by Marketo guide like below. 

I am wondering to know if must  go to the event page to register, then open the confirmation email sent by Marketo ?

OR I can just go to the asset of this confirmation email to send a test email to myself if I had already changed my status to be registered. 

 

Secondly, what if I found the token is not populated, how to find whether there is any error with the registration. I see some people say they can use smart list to filter the people's registration status with error but I could not find it in my filter. Can someone tell how to get this, thank you. 

 

 

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Best answer by Michael_Florin-2

If your Marketo program is connected to a webinar event in your webinar platform, and you set the program status to "Registered", a person is sent to that webinar platform, and the platform sends a value for the token {{member.webinar url}} back.

 

Once you are registered, put that token in an email, send it to yourself and see if it renders correctly. AFAIK that's the only way to see it.

 

Registration Errors won't trigger through a non-populated token. It's more the other way around: If your registration fails, the token won't populate. You see registration errors if you filter on them in the program member view:

 

 

It's certainly not a bad idea to create a trigger campaign that sends an alert should a person ever get this status. Usually that happens if incorrect characters are being sent from Marketo to the webinar platform such as "|" in the company name.

 

1 reply

Michael_Florin-2
Michael_Florin-2Accepted solution
Level 10
September 16, 2021

If your Marketo program is connected to a webinar event in your webinar platform, and you set the program status to "Registered", a person is sent to that webinar platform, and the platform sends a value for the token {{member.webinar url}} back.

 

Once you are registered, put that token in an email, send it to yourself and see if it renders correctly. AFAIK that's the only way to see it.

 

Registration Errors won't trigger through a non-populated token. It's more the other way around: If your registration fails, the token won't populate. You see registration errors if you filter on them in the program member view:

 

 

It's certainly not a bad idea to create a trigger campaign that sends an alert should a person ever get this status. Usually that happens if incorrect characters are being sent from Marketo to the webinar platform such as "|" in the company name.

 

    R
    Renee-1Author
    Level 3
    September 16, 2021

    Thanks Michael. 

    Could you elaborate more on the test process and provide the best practice? I am writing the steps below and could you advise whether the process works or not, thank you. 

     

    I would like to know how you get the token and put the token in the email , and how you send to yourself, do you need to run a smart campaign to send an email to yourself ?

     

    Step A

    1. The Marketo program is integrated with webinar platform (ON24). 

    2. Go to registration page to register for myself. 

    3. Once I register and change my status to be registered. Event platform will send the value for {{member.webinar url}} back. 

    4. It will be populated in my confirmation email and send to me. <I need to run a smart campaign under the event program right>

    5. Check whether the link is populated correctly. 

     

    Step B <sending a test email will not work right ?>

    1. The Marketo program is integrated with webinar platform (ON24). 

    2. I run a smart campaign to change my status to be registered. 

    3. Once I register and change my status to be registered. Event platform will send the {{member.webinar url}} back. 

    4. I went to the confirmation email and send a sample email to me. 

    5. Check whether the link is populated correctly. 

    Michael_Florin-2
    Michael_Florin-2
    Level 10
    September 16, 2021

    Okay, let's see:

     

    Step A

    1. The Marketo program is integrated with webinar platform (ON24). - check.

    2. Go to registration page to register for myself. - check

    3. Once I register and change my status to be registered. Event platform will send the value for {{member.webinar url}} back. - That sounds a little off to me. Register AND change the status? The reg form submit should trigger a Smart Campaign that changes the status, right? Just one action, not two.

    4. It will be populated in my confirmation email and send to me. <I need to run a smart campaign under the event program right> - check

    5. Check whether the link is populated correctly. - check

     

    Step B <sending a test email will not work right ?> - No, I guess it would. I just tested and you might as well preview your confirmation email with the data of a person that is in the registered status and you would see the {{member.webinar url}} populated.

    1. The Marketo program is integrated with webinar platform (ON24). - check

    2. I run a smart campaign to change my status to be registered. - yes, but you might as well change your program status manually in the program member tab.

    3. Once I register and change my status to be registered. Event platform will send the {{member.webinar url}} back. 

    4. I went to the confirmation email and send a sample email to me. 

    5. Check whether the link is populated correctly. 

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