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A
Anonymous
August 28, 2014
Question

Marketo sync actions not invoking SFDC workflow rules.

  • August 28, 2014
  • 1 reply
  • 641 views
The lead rating system is built in Marketo and a workflow rule exists in SFDC that reassigns the leads from one queue to another based on the rating change. But the change doesn't happen unless the lead is touched in SFDC. Can anyone explain this and let me know if there is a solution for this.
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1 reply

A
Anonymous
August 28, 2014
By default, SFDC won't update a lead unless it is explicitly told to; likewise, Marketo won't update an SFDC lead (or sync a lead that had previously been unsynced) if no updates are made to it.

When your flow changes the lead rating, simply add another step to sync it in SFDC; from there, your SFDC workflows will kick in to reassign the lead.
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