Marketo 'Lead' Sync to Salesforce for Existing 'Contact' Record | Community
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Virginia_Smith
Virginia_Smith
Level 3
July 29, 2019
Question

Marketo 'Lead' Sync to Salesforce for Existing 'Contact' Record

  • July 29, 2019
  • 1 reply
  • 4558 views

I'm wondering if it is possible for Marketo to sync someone over as a new 'lead' when they fill out a form or engage in another activity when there is already a 'contact' record of them in Salesforce?

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1 reply

Jay_Jiang
Jay_Jiang
Level 10
July 30, 2019

Marketo's native behaviour upon form fill is upsert, but you can force create a record with a webhook to a handler that submits the lead data using REST API

Grégoire_Miche2
Grégoire_Miche2
Level 10
July 30, 2019

You do not need this. Just sync to SFDC and assign the contact to a lead queue and this will create a new lead.

It's really not recommended, though.

-Greg

    Virginia_Smith
    Virginia_SmithAuthor
    Level 3
    July 31, 2019

    Thank you!!

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