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Vlada_Prasolova
Vlada_Prasolova
Level 5
September 9, 2016
Question

marketo fails to "recognize" custom unsubscribe footer in an email template

  • September 9, 2016
  • 1 reply
  • 3296 views

We are currently launching an automated email campaign that will grab the content of our latest blog post, pack it into an email and send to those who have subscribed to receive such updates.

The major part on email content is inserted to the custom token {{my.Email content}} inserted into our regular email template, but we’ve came across a strange issue – marketo doesn’t seem to recognize the custom unsubscribe footer that we have and enforces the default unsubscribe link at the bottom of an email.

This is very strange, bc the standard {system.unsubscribeLink}} has never yet failed me

Is there some problem in an html that I’ve overlooked?

I’m attaching the original html as well as how an email looks in the mailbox in hopes that someone takes a looks at and might have any idea as to why this is happening.

Will be grateful for any tips

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1 reply

Grégoire_Miche2
Grégoire_Miche2
Level 10
September 9, 2016

Hi Vlada,

Sorry I do not have time to dig into your HTML code.

Could you just please paste here the small part of it that contains the link to the unsub page ?

-Greg

Vlada_Prasolova
Vlada_PrasolovaAuthor
Level 5
September 9, 2016

                <p style="font-family: Arial, Helvetica, sans-serif; font-weight: normal; font-size: 12px; line-height: 16px; margin: 0 0 0 0;">You received this email because you are subscribed to IntelliJ IDEA blog updates.</p>

                <p style="font-family: Arial, Helvetica, sans-serif; font-weight: normal; font-size: 12px; line-height: 16px; margin: 8px 0 0 0;">Adjust your <a href="info.jetbrains.com/user-mailing-preferences.html?leadId={{lead.ID}}">mail preferences</a> or <a href="{{system.unsubscribeLink}}">unsubscribe</a> from all communications with JetBrains.</p>

Thank you very much, Greg!

Grégoire_Miche2
Grégoire_Miche2
Level 10
September 9, 2016

Hi gain Vlada,

This seems correct.

If you are using the {{system.unsubscribeLink}} token in all you email templates, it's recommended to deactivate the default one in the admin -> email. set it as is:

-Greg

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