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Andreia_Norsa
Andreia_Norsa
Level 3
May 22, 2018
Question

Marketo Email Template Partner

  • May 22, 2018
  • 15 replies
  • 8412 views

Hi all,

I'm looking for an email template builder, however, I received very expensive quotes from our partners, so I'm thinking to use Knak or Hoosh. I already tested the free version and had a demo.

Does anyone have any experience with one of those companies? Can you list the issues you face it building the templates on your own?

We already have a template, but we would like to use a more modern and responsive template.

Thanks.

Andreia

15 replies

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Dave_Cunningham
Dave_Cunningham
Level 4
May 23, 2018

The thread @Dan Stevens​ linked to above is the best one on this topic, IMO.

We use Knak as a great starting point. It serves the need for basic/quick email building. We had Revenue Pulse (same owner as Knak) build out a master 2.0 template for us and they are great. They do nice work and are a good team to work with.

    K
    Kerry_Quilter
    Level 2
    May 23, 2018

    We use Knak enterprise and it's amazing! It's saved us so much time. Pierce and team are awesome as well! They are continuing to build out the tool and add new features. We've been using them since 2015 but started on the enterprise platform this year and fantastic.

    Clinton_Gage3
    Clinton_Gage3
    Level 2
    May 23, 2018

    Lot's of good options above, I've used Knak and others listed, thought I'd throw this out as well: EmailMonks​

    Michelle_Tizian
    Michelle_Tizian
    Level 10
    May 24, 2018

    We use knak for some emails, but it really required a lot of tweaking.  Grazitti did a couple of our master templates which had a lot of customizations for specific uses.  The most important things that they did to our templates which have always been a challenge were the sponsor logos, banner ad placements, speaker images and more.

      P
      pierceu25628284
      Level 7
      April 2, 2019

      Hi Michelle,

      Thanks so much for being a customer of our Template product.

      The tweaking you talk about is exactly why we introduced our Builder product, which allows Marketers to make unlimited tweaks without ever having to go into the code. What we learned after our customers built over 20,000+ Marketo templates using Knak was that no matter how good of a template we made, if the edits need to be made in Marketo there will always need to be coding that has to be done.

      Our solution is to build the entire email in Knak and then sync the finished product over into Marketo using our native API. This gives the Marketers way more flexibility and control, yet still do not need to get into the HTML at all. We can then offer more features around collaboration, approvals and workflow that wouldn't be possible if the email is built in Marketo.

      If you find you need to make more tweaks to your emails we'd love to show you how you could get out of template issues for good with the new Knak.

      Frank_Geldof1
      Frank_Geldof1
      Level 3
      January 10, 2019

      Hi Andrea,

      There was a similar question in our user group in which I responded:

      We made a wireframe of a master template and asked an external designer to make a visual design in Sketchup (or Photoshop). We send the sketchup file together with an instruction document to emailmonks.com/ (NO AFFILIATION). With some communications to discuss some minor adjustments we received an HTML file to be used as a master template in Marketo.

      Costs: 1000 EURO for the Designer and 350 EURO for the HTML work.

      But you will need to understand to Marketo Email 2.0 to implement as you will need to cut the master into different templates.The HTML work is executed in offshore so be clear in your instructions and ask for a conference call to explain (if needed). If you use this approach it is advised to understand how Email Editor 2.0 works with modules and variables.

      Our original master template consists of 30+ modules which eventually cut in to multiple predefined templates.

      Hope this helps.

      KR, Frank

      /// Frank
        Andreia_Norsa
        Andreia_NorsaAuthor
        Level 3
        February 13, 2019

        Thanks for your info.

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