Marketing Emails | Community
Skip to main content
A
Anonymous
June 17, 2014
Solved

Marketing Emails

  • June 17, 2014
  • 1 reply
  • 1359 views
I am currently setting up my first email blast in Marketo, which is our newsletter that goes out each month to our customers that have signed up for our newsletter.  Is it best to email from our marketing email (ex. mrktng@...com) or should we use the lead owner email addresses?  I am not sure if it should come from the lead owner or not because its a marketing email not a nurture email, should we keep these seperated?

Any help would be appreciated!
This post is no longer active and is closed to new replies. Need help? Start a new post to ask your question.
Best answer by kpara3-2
Hey Kristen,

Really it's your preferrence... It's different for each industry and line of business as to what works better and for which emails.

I'd recommend A/B testing it for a while and then declaring a champion. You can A/B test from ppl easily now in Marketo.

Kim

1 reply

K
kpara3-2Accepted solution
Level 9
June 17, 2014
Hey Kristen,

Really it's your preferrence... It's different for each industry and line of business as to what works better and for which emails.

I'd recommend A/B testing it for a while and then declaring a champion. You can A/B test from ppl easily now in Marketo.

Kim
Terms & ConditionsAccessibility statement

Loading footer...