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A
Anonymous
August 20, 2014
Question

Malformed Links

  • August 20, 2014
  • 4 replies
  • 1591 views
In recent reports we have been getting a high number of Malformed Links in our email performance reports, up to 50%-55% of links clicked. Is that high? Is there somthing that we can do to get this number lower?
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4 replies

A
Anonymous
August 20, 2014
That is really high. Are you testing all of your emails before you approve them/send them? Having a tight, QA process with help you cut down on email errors.
A
Anonymous
August 20, 2014
We do have a QA process and this is the first time I have seen it this high. The only other time(s) we've had this pop up the percentage was neglagible (under 1%). During the QA, all of the links worked fine.

Looking into the HTML of the email, I'm seeing a trailing   in a couple of html links. Would that be it?

A
Anonymous
August 22, 2014
That could be the an issue. Can you post the code you have for a couple of the links that are malformed?
A
Anonymous
August 26, 2014
I'm not sure which links in the email are malformed. Is there a way to tell which links are malformed?
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