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avaroglu
avaroglu
Level 2
June 11, 2024
Question

LinkedIn Live and Marketo

  • June 11, 2024
  • 1 reply
  • 1582 views

We've been seeing low webinar registrations this year (currently using a GoTo Webinar and Marketo integration) and our team is curious about utilizing LinkedIn Live as a test for a webinar rather than GTW. Does anyone have experience using LinkedIn Live in connection with Marketo and are there any recommendations? Thanks!

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1 reply

J
JackSi1
Level 4
June 12, 2024

@avaroglu - I used GoTo in a previous instance and we were strategizing using LinkedIn Broadcast to show our webinar. However, it was going to be in addition to GoToWebinar rather than a replacement. GoTo actually can handle this natively.  You can't livestream on LinkedIn without a 3rd party partner anyway! 

    avaroglu
    avarogluAuthor
    Level 2
    June 17, 2024

    Hi thanks so much!! This is very helpful information - I'm planning to run a test webinar in GoTo Webinar to see how the livestream capabilities work. Thanks!

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