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A
Anonymous
May 25, 2018
Question

link metrics

  • May 25, 2018
  • 2 replies
  • 1172 views

Is there a way to identify interactions with a hyperlink vs. standalone button in an email when both direct to the same source?  The Email Link Performance report seems to only identify one instance of the link name with total clicks.

Thank you!

Deanna

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2 replies

SanfordWhiteman
SanfordWhiteman
Level 10
May 25, 2018

You can constrain the Clicked Email activity by Link ID -- which is the id of the HTML <a> element.

However, I don't think this works in an Analytics ELP, I think only in a separate Smart List.

Josh_Hill13
Josh_Hill13
Level 10
May 25, 2018

utm parameter.

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