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StephStudebaker
Level 2
August 19, 2019
Question

limited fields for segmentation

  • August 19, 2019
  • 3 replies
  • 4108 views

Context: Our team is looking at building out a segmentation based on our SFDC Account Score (ranging from 0 to 100). If an individual has a related account score of 0-30 for Leads OR Account Score for Contacts then they are our "low" score, if they have a related account score of 31-60 for leads OR account score for contacts, then they are "medium", and so on. 

Question: Even though the person attribute field "SFDC type" (lead, contact) shows up on other smart lists within database, it does not show up for segmentatoins. Why is that? Are there limited fields for segmentation? 

Thank you!

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3 replies

Josh_Hill13
Level 10
August 19, 2019

Usually you cannot reference a smart list in a Segmentation. Otherwise, you should be able to use any visible field in the Segmentation. I'd go check the docs in case there are some limits, such as Account object fields. I haven't seen that restriction myself though.

StephStudebaker
Level 2
August 19, 2019

Thank you!

Steven_Vanderb3
Adobe Employee
Adobe Employee
August 19, 2019

Fields with values that can change without a Data Value Changed activity generally are unavailable for Segmentations, which rely on that Activity Type to trigger a segmentation evaluation.  SFDC Type is an example of one of those fields.

StephStudebaker
Level 2
August 19, 2019

Thank you!

SanfordWhiteman
Level 10
August 19, 2019

You can create a custom field that mirrors the same data, then use that in your seg. Use a daily batch campaign to update the custom field.

StephStudebaker
Level 2
August 19, 2019

Thank you so much, I think this is the route we are going to take.