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Anonymous
February 25, 2015
Question

Leadpages

  • February 25, 2015
  • 1 reply
  • 838 views
Does anyone use leadpages?

They now have marketo integration. I believe it is using  REST API to add leads to marketo.

What are the pros and cons?
Are there any pitfalls in capturing leads using their integration feature?
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1 reply

SanfordWhiteman
SanfordWhiteman
Level 10
February 25, 2015
One consideration is that once a user fills out a form on a landing page that runs Marketo's Munchkin code, both earlier and later page views will all be associated with the lead, allowing you to trace their whole clickpath.

A third-party form won't offer this functionality unless they did some very Marketo-targeted programming.
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