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Leith_Chahed1
Leith_Chahed1
Level 1
April 9, 2019
Solved

Lead Web Activity known contacts

  • April 9, 2019
  • 2 replies
  • 2154 views

Hi everyone,

I was wondering if you would have some insight into web activity tracking as it relates to known contacts.

I know that a lead must click a tracked link in a email that directs the lead to a Marketo landing page or a web page that has Munchkin tracking code on it. This way we can associate a lead record with the web page activity. But I heard that other automation platforms could associate a lead record with a web activity if the contact previously just opened an email.

Does anyone has some knowledge on that?

Thanks,

Leith

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Best answer by SanfordWhiteman

But I heard that other automation platforms could associate a lead record with a web activity if the contact previously just opened an email.

Does anyone has some knowledge on that?

Impossible. Cookies set in response to pixel tracking are not seen when the person browses your site/landing pages.

2 replies

SanfordWhiteman
SanfordWhitemanAccepted solution
Level 10
April 9, 2019

But I heard that other automation platforms could associate a lead record with a web activity if the contact previously just opened an email.

Does anyone has some knowledge on that?

Impossible. Cookies set in response to pixel tracking are not seen when the person browses your site/landing pages.

    Leith_Chahed1
    Leith_Chahed1Author
    Level 1
    April 10, 2019

    Thanks. I thought so but just needed to confirm.

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