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Level 3
March 20, 2023
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Lead to Account Matching

  • March 20, 2023
  • 1 reply
  • 1768 views

Hi Team,

Need assistance with this.

For some reasons we have turned off Leandata.

Do we have something similar in marketo, if yes how to set up.

We have a list of leads that needs matching.

Thanks,

Deepthi.

 

 

 

 

 

 

 

 

 

 

 

 

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Best answer by Darshil_Shah1

Lead to Account matching is supported natively in Marketo's Target Account Management (TAM) module. Marketo automatically matches leads to the right named accounts in near real-time. I don't think something OOTB other than this exist in Marketo for Lead-to-Account matching. FYI: TAM needs to be purchased seperately and isn't included in the base subscription.

 

1 reply

Darshil_Shah1
Community Advisor and Adobe Champion
Darshil_Shah1Community Advisor and Adobe ChampionAccepted solution
Community Advisor and Adobe Champion
March 20, 2023

Lead to Account matching is supported natively in Marketo's Target Account Management (TAM) module. Marketo automatically matches leads to the right named accounts in near real-time. I don't think something OOTB other than this exist in Marketo for Lead-to-Account matching. FYI: TAM needs to be purchased seperately and isn't included in the base subscription.

 

DeepthiSwAuthor
Level 3
March 24, 2023

Thank you Darshil