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Anonymous
August 28, 2017
Question

Lead discrepancy in Nurture program

  • August 28, 2017
  • 1 reply
  • 823 views

Hi All,

We have created Nurture program. Leads are pushed in nurture campaign from smart list and counts was 57K. Were as at the deployment time 54k leads got delivered.

Total leads in the stream:  57181

After deployment all cast 54486.

Could you please let me know why there is discrepancy between the counts after the deployment?

Regards,

Dixith

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1 reply

Josh_Hill13
Josh_Hill13
Level 10
August 28, 2017

The people in the Stream may not all qualify to send.

  • Invalid
  • Unsubscribed
  • Suspended
  • Blacklisted
  • Reached Comms Limit this Cast

What I do instead is to push such leads over to a Bad Exit stream so that main streams are closer to accurate.


But you can leave them in there. Marketo won't send emails to those leads.

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