Is there a way toautomate top performing content in emails? | Community
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Thai_Luong
Thai_Luong
Level 2
July 1, 2019
Question

Is there a way toautomate top performing content in emails?

  • July 1, 2019
  • 1 reply
  • 2076 views

I was wondering if anybody knew anything about content recommendation for emails. My goal is to send monthly newsletters and have Marketo pull in the 3 most viewed blogs from our Uberflip hub into the email automatically. I assume some sort of webhook would need to be built so that Marketo can find out what are the top performing articles in Uberflip.

Any insights would be greatly appreciated!!

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1 reply

David_Myers
David_Myers
Level 4
July 25, 2019

Marketo Predictive Content product offers you recommended content in email. It will discover your content (if this is in uberflip it can discover it as well), you can edit and prepare it for the recommendation outputs for Web and Email, and then upon email open we will recommend the best piece of content to the email recipient based on the AI algorithm.

See more here:

https://docs.marketo.com/display/public/DOCS/Enable+Content-AI+in+Emails

https://nation.marketo.com/docs/DOC-4273-predictive-content-faq 

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