is there a way to split the 'from' information populated in emails between 2 reps? | Community
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R
ReannaPe1
Level 2
September 20, 2018
Question

is there a way to split the 'from' information populated in emails between 2 reps?

  • September 20, 2018
  • 1 reply
  • 2000 views

Hello wonderful Marketo Community members!

I've been tasked with building a nurture program that provides general information about a particular service and ends with an introduction from 1 of 2 inside sales reps.

The issue I have is the leads/contacts that enter the nurture might not be in a territory (in SFDC) that an inside sales rep owns.

Is there a way to make sure that only the 2 Inside Sales reps contact info populates? Perhaps a new field? or a way to split it so half of the emails sent have inside sales rep 1 and the other half have inside sales rep 2 as the sender?

I don't want 1 inside sales rep stuck with handling the majority of the leads.

Thank you in advance,

Reanna

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1 reply

SanfordWhiteman
SanfordWhiteman
Level 10
September 20, 2018

Is there a way to make sure that only the 2 Inside Sales reps contact info populates? Perhaps a new field? or a way to split it so half of the emails sent have inside sales rep 1 and the other half have inside sales rep 2 as the sender?

You can randomly shuffle among choices using a Velocity ("Email Script") token.

Simple approach at

     https://blog.teknkl.com/lightweight-a-b-testing-in-velocity/

and more advanced notes at

     https://blog.teknkl.com/shuffle-and-rotate-email-content-in-velocity/

R
ReannaPe1Author
Level 2
September 21, 2018

Hi Sanford,

Thank you for the answer and links. This will be my first time using a Velocity ("Email Script") token so I'm hoping you will answer an additional question:

Will this allow me to do the following:

From Name: Option 1
Email address: Option 1Signature line of name, title, phone: Option 1

Or am I limited to just using the script for the signature at the end of the email? Ideally I'd like the email to be sent from the inside sales rep so and replies to go their inbox.

Thanks,

Reanna

SanfordWhiteman
SanfordWhiteman
Level 10
September 21, 2018

You can use Velocity for all of those content types, yes.

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