Question
Is there a recommended resource for a Marketo and a Marketing Automation/Marketing Operations maturity model?
I am new to Marketo and looking to make sure that I am continuing to maximize my company's usage of Marketo and marketing automation/marketing operations.
I found this link for the Marketo maturity model. Is this the best one to follow of is there another one that would work better?
I haven't really found a good model for marketing automation or marketing operations. Any feedback would be appreciated.