Is it possible to distinguish between where in an email a click-through happens? | Community
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Anonymous
July 7, 2014
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Is it possible to distinguish between where in an email a click-through happens?

  • July 7, 2014
  • 3 replies
  • 1290 views
Can I tell the click-through rate for a main CTA vs. the secondary call to action?
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Best answer by Sam_Chou1
Are we talking about CTAs that go to the same link? Maybe append a harmless query string at the end of each link (i.e. ?click=1a or ?click=1b) and then run an email link performance report like Val suggested.

3 replies

Valerie_Armstro
Valerie_Armstro
Level 9
July 7, 2014

Hi Kate,

You can use an email link performance report to do this.

    Josh_Hill13
    Josh_Hill13
    Level 10
    July 7, 2014
    Or use the Clicked Link in Email smart list filter.

    Then you can build a heat map based on the data.
    S
    Sam_Chou1Accepted solution
    Level 2
    July 7, 2014
    Are we talking about CTAs that go to the same link? Maybe append a harmless query string at the end of each link (i.e. ?click=1a or ?click=1b) and then run an email link performance report like Val suggested.
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