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January 21, 2014
Question

Identity matcher

  • January 21, 2014
  • 1 reply
  • 602 views


Has anyone come across Buyer based on mulitple identities, such as email and Twitter ID, you can map data between them with the Identity Matcher. This can be very useful if you are interested in evaluating a contact, who you know by email address is there a function in Marketo that does a look up? -Thanks
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1 reply

January 21, 2014
A possible solution would be a custom server-side script to access Marketo SOAP API's getLead and then retrieve Twitter's details combining OAuth with Twitter's API.
dev.twitter.com/docs/api/1.1
http://oauth.net/
http://developers.marketo.com/documentation/soap/getlead/

The principle is also valid for other identities.

That would be an interesting feature request for the "Ideas" section.