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June 21, 2016
Question

How to use seeded program to implement landing pages into a nuture stream?

  • June 21, 2016
  • 1 reply
  • 1995 views

I am trying to use seeded programs which contains landing pages in a nuture stream and try to push the stream leads consume eahc one of the landing pages. Can someone tell me how to push stream leads going through each one of the landing pages in a seeded program? Do I need to use a smart campaign to push leads into the seeded program to make sure those leads can recieve my landing pages as well? Or, the nuture stream leads will automatically be added to a seeded program within that stream?

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1 reply

June 21, 2016

Hi Leslie,

What is a "seeded program"? Could you provide a more detailed explanation of what you are trying to do?

Denise

June 21, 2016

Hi Denise,

When you try to use an entire program with a nuture stream as a piece of content resource, this embeded program is called seeded program.

I am trying to push nuture stream leads go through each one of the lading pages inside this seeded program. Do I need to use a smart campaign to send leads to the seeded program or the stream leads will be automatically receiving landing pages inside the seeded program?

June 22, 2016

Hi Leslie,

Thanks. I've never heard anyone use that term before. "Child programs" is what I'm used to calling them. I'm a consultant and have built a number of engagement (nurture) programs for my clients that use programs in the stream rather than emails. Typically each child program (or seeded program, if you prefer), contains a minimum of these elements:

  • Email (that links to a Landing Page)
  • Landing Page
  • Thank You Page
  • Smart Campaign to Send the Email - and this is what you drag into the Engagement Program stream. The Smart List for this campaign needs to include the filter "Member of Engagement Program ->"This Program Name"->is True. Be sure to leave the schedule tab alone.

Optionally you may also have a fulfillment email that gets sent to people who complete the form on the LP and a campaign that sends it plus program status campaigns. But these are independent of the Engagement stream.

I'm not sure I understand what you mean when you say "...go through each one of the landing pages inside this seeded program." So please let me know if I haven't answered your question.