Question
How to stagger an engagement program
I'm fairly new to Marketo and am building my first engagement program. I have a large list I'm sending to and want to stagger the sends into different groups with a few days between, but I'm not sure how to achieve the goal.
My program is set to send an email every three weeks, but I don't want to have to wait until the next cast (in three weeks) before adding a new group of leads to the program. Is this possible to do with a single stream and a single engagement program? Or would I need to clone the entire program for each group I want to send out?
My program is set to send an email every three weeks, but I don't want to have to wait until the next cast (in three weeks) before adding a new group of leads to the program. Is this possible to do with a single stream and a single engagement program? Or would I need to clone the entire program for each group I want to send out?