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浩之_田所1
浩之_田所1
Level 2
November 30, 2015
Question

How to connect to existing database for IP address tracking

  • November 30, 2015
  • 2 replies
  • 3347 views

Hi Community

Does anybody know how to add javaScript to Munchikin so that I can make use of a different database where company names and IP address are associated.

I understand it gets possible by using RTP but I rather want to use the existing database and transfer the info to Marketo datebase for unknown leads.

Any insights are welcome!

Thanks in advance

Tad

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2 replies

Grégoire_Miche2
Grégoire_Miche2
Level 10
November 30, 2015

Hi @hiroshi tadokoro​,

You would rather do it at database level, using webhooks to call the database, passing the ip address and returning the company name.

-Greg

    浩之_田所1
    浩之_田所1Author
    Level 2
    November 30, 2015

    Hi Greg-san

    Thanks for your quick feedback!

    Do you have any specific information about which type of Webhook should I

    use to achieve this?

    Hopefully I want to pass the info to IT people.

    Best,

    Tad

    2015-11-30 18:25 GMT+09:00 Grégoire Michel <marketingnation@marketo.com>:

    <http://jiveon.jivesoftware.com/mpss/c/-QA/PDcDAA/t.1sk/x0vdlmzuTiioo9iIn4uxlQ/h0/jC4988MMO4Uw9fj5gSKtA5vnqC6PYgU59JRTrxfjQbI8ONaTZLhzMQ6tMjVVgMHCfqkIjqwZ9Y-2Bk31qJkds8-2Fw-3D-3D> The

    Marketo Marketing Nation Community

    <http://jiveon.jivesoftware.com/mpss/c/-QA/PDcDAA/t.1sk/x0vdlmzuTiioo9iIn4uxlQ/h1/jC4988MMO4Uw9fj5gSKtA5vnqC6PYgU59JRTrxfjQbI8ONaTZLhzMQ6tMjVVgMHCfqkIjqwZ9Y-2Bk31qJkds8-2Fw-3D-3D> How

    to connect to existing database for IP address tracking

    reply from Grégoire Michel

    <http://jiveon.jivesoftware.com/mpss/c/-QA/PDcDAA/t.1sk/x0vdlmzuTiioo9iIn4uxlQ/h2/jC4988MMO4Uw9fj5gSKtA5D-2Fm9DeY-2F8-2Fo66ayHrgqjWIUlWV1DC8m4v5B-2BOjFME9o-2BQYpX7r3kzVsh1pAk-2BNQdYtYGuxrFak3qoqC8LV7eXY2wmKpUX-2B2yVHSLN-2BFF8ufl3-2F6ItmUjZfBExiK9Rnhw-3D-3D>

    in Products - View the full discussion

    <http://jiveon.jivesoftware.com/mpss/c/-QA/PDcDAA/t.1sk/x0vdlmzuTiioo9iIn4uxlQ/h3/jC4988MMO4Uw9fj5gSKtA4i4tLoSsOMEfXK5l9UC61NyXCLKJFMq0AgS5wEsT4ueMtFq9H3XfLP9Ea5z9zvUaowt8sf3fn6Yh2Ho1MF4wYI-3D>

    Grégoire_Miche2
    Grégoire_Miche2
    Level 10
    November 30, 2015

    Hi again Hiroshi-San

    The webhook doc is here : Webhooks » Marketo Developers but it will not tell you much about how to develop the webservice itself.

    -Greg

    Josh_Hill13
    Josh_Hill13
    Level 10
    November 30, 2015

    I'm confused, doesn't Marketo do this already for Anonymous and Known leads via reverse IP lookup?

    Are you saying:

    • you want to push this data to another database?
    • you want to use another IP list database to improve the associations?
    Grégoire_Miche2
    Grégoire_Miche2
    Level 10
    November 30, 2015

    Hi Josh,

    That's right, Marketo is already offering the reverse IP info. I do not know how accurate this is in the US, but in Europe, 95% of leads reverse IP give the name of the Internet Access Provider. Not very useful

    Some vendors (including Marketo's RTP) are offering databases that have a greater accuracy. Some even provide a Marketo connector to insert this info in the database, but one could be considered using a webhook call to get this info on the fly.

    Hence this idea :

    -Greg

      浩之_田所1
      浩之_田所1Author
      Level 2
      December 1, 2015

      Josh & Greg,

      Thanks for your advice.

      I agree with Greg and I have very poor accuracy in IP reverse functionality

      here in Japan so I've been looking for the way where I can know Unknown's

      company name by making use of a different service than RTP.

      Now I understood I should create a webhook to pass the info to munchikin.

      Thanks

      Tad

      2015-12-01 1:43 GMT+09:00 Grégoire Michel <marketingnation@marketo.com>:

      <http://jiveon.jivesoftware.com/mpss/c/9AA/PDcDAA/t.1sk/L-yUc9EsRW6KL9Hy_rtWHw/h0/jC4988MMO4Uw9fj5gSKtA5vnqC6PYgU59JRTrxfjQbI8ONaTZLhzMQ6tMjVVgMHCfqkIjqwZ9Y-2Bk31qJkds8-2Fw-3D-3D> The

      Marketo Marketing Nation Community

      <http://jiveon.jivesoftware.com/mpss/c/9AA/PDcDAA/t.1sk/L-yUc9EsRW6KL9Hy_rtWHw/h1/jC4988MMO4Uw9fj5gSKtA5vnqC6PYgU59JRTrxfjQbI8ONaTZLhzMQ6tMjVVgMHCfqkIjqwZ9Y-2Bk31qJkds8-2Fw-3D-3D> How

      to connect to existing database for IP address tracking

      reply from Grégoire Michel

      <http://jiveon.jivesoftware.com/mpss/c/9AA/PDcDAA/t.1sk/L-yUc9EsRW6KL9Hy_rtWHw/h2/jC4988MMO4Uw9fj5gSKtA5D-2Fm9DeY-2F8-2Fo66ayHrgqjWIUlWV1DC8m4v5B-2BOjFME9o-2BQYpX7r3kzVsh1pAk-2BNQdYtYGuxrFak3qoqC8LV7eXY2wmKpUX-2B2yVHSLN-2BFF8ufl3-2F6ItmUjZfBExiK9Rnhw-3D-3D>

      in Products - View the full discussion

      <http://jiveon.jivesoftware.com/mpss/c/9AA/PDcDAA/t.1sk/L-yUc9EsRW6KL9Hy_rtWHw/h3/jC4988MMO4Uw9fj5gSKtA4i4tLoSsOMEfXK5l9UC61NvHOtVqXTXk9RK5sJUdB6E7-2BrmF99qyjozEXuOK3e7i02EvEip04hfnKBpXXEM-2BUo-3D>

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