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August 20, 2018
Question

How to add Google Analytics or GTM or Google Ads tracking code to Landing Pages?

  • August 20, 2018
  • 1 reply
  • 4625 views

Hi,

I see discussions on queries or challenges in adding the tracking code but I'm looking for steps and if possible screenshots on how to add the Google tracking codes on the Marketo landing pages.

Thanks for the help.

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1 reply

SanfordWhiteman
Level 10
August 20, 2018

Why don't you share the problem you're actually encountering?

Adding analytics snippets -- whether GA, AdWords, Bind, Zedo, Dotomi, whatever -- to Marketo Guided LP Templates is truly no different from adding the same code to a generic HTML page.

August 20, 2018

Sure, so what I don't understand is where I can edit the HTML code of the page?

1. I don't see an option to edit HTML in the drop-down list of the landing page options (Image 1) like I see in the email settings (Image 2)

2. I know the page is .html but what is the way to add a code/tag in it?

I know these are very basic questions but I would really appreciate if you can answer them.

Grace_Brebner3
Level 10
August 20, 2018

Personally, I've always just pasted the tag into the template code, rather than individual landing pages. You'll need to access the template in design studio to do this.