How do you use video for lead generation?

Hi Marketo friends! We'd love to know how you use video for lead gen. We're hosting a #WistiaChat on Thursday on this topic—there are so many opportunities for video to be involved in your lead gen campaigns, and I'm pumped to chat about best practices and ideas. We'll also chat a bit about scoring and qualifying, and using video analytics! You can register for the chat here, and I hope to hear your thoughts on video and lead gen!