How do I set time parameters to a trigger campaign? | Community
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August 5, 2016
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How do I set time parameters to a trigger campaign?

  • August 5, 2016
  • 1 reply
  • 3716 views

I need your help!

My goal is to set time parameters to a nurturing trigger campaign that is currently live. It can still be sent 7 days a week, however, we think open rate would increase if we restricted the hours of delivery to 8:00 pm - 6:00 pm PST.

I've scoured but cannot find how to execute this. My feeling is that time parameters are only allowed in batch campaigns. If this is correct, then how do I switch a trigger campaign to a batch campaign without completely re-creating (cloning, setting flow, etc.) the campaign? This is a 6 email campaign with multiple landing pages, service emails etc, so I'd like to keep it easy, but also do it correctly.

Thank you Marketo power users!

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Best answer by Devraj_Grewal

Koko,

Unfortunately, you cannot schedule to activate/deactivate triggered campaigns as of right now. You can vote for it here:

Include a wait step before the send email flow. Under Advanced Wait Properties, you can choose to wait until any day at a certain time (ex. 8a). So if it is 10p when a lead is on that step, they have to wait until the next possible 8am. However all emails will be sent at 8a, but at least you can choose the delivery time.

If you want to change to a batch campaign, just delete the trigger in the smart list and use it as a filter instead.

1 reply

Devraj_Grewal
Devraj_GrewalAccepted solution
Level 10
August 5, 2016

Koko,

Unfortunately, you cannot schedule to activate/deactivate triggered campaigns as of right now. You can vote for it here:

Include a wait step before the send email flow. Under Advanced Wait Properties, you can choose to wait until any day at a certain time (ex. 8a). So if it is 10p when a lead is on that step, they have to wait until the next possible 8am. However all emails will be sent at 8a, but at least you can choose the delivery time.

If you want to change to a batch campaign, just delete the trigger in the smart list and use it as a filter instead.

August 5, 2016

Hey @Devraj Grewal​,

Thanks for the response, it's very helpful.     When you say "all emails will not be sent at 8a" does that mean that the leads will not get the email at all even after 8:00 am? Or do you mean that the email could be sent a little later than 8:00 am like 8:30a or 9:00m? (which would be fine).

Devraj_Grewal
Level 10
August 5, 2016

That was actually a typo that I have edited now. Basically, all leads will wait until 8am to execute the next step in the flow. You can even choose which days. So if it is Saturday, you can make the wait step end on a Mon-Fri and the wait must end at 8a.