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Anonymous
March 17, 2016
Question

How can I trigger people who have not engaged with us last 90 days?

  • March 17, 2016
  • 2 replies
  • 1101 views

Any tips on how to trigger the people in the database who did not @engage with us last 90 days so they start interacting again? What kind of content would work the best?

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2 replies

Grégoire_Miche2
Grégoire_Miche2
Level 10
March 17, 2016

Hi Djana,

You can use a combination of "Not" filters (Not has clicked, not has filled out form, ...)

If you use scoring and do not set negative score for inactivity, you can also use a "not score was changed"

-Greg

Josh_Hill13
Josh_Hill13
Level 10
March 17, 2016

There are some threads on this.

  1. Inactive List - Not X behaviors in past 90 days
  2. design nurture to wake from the dead
  3. stop emailing people who don't respond.
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