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A
Anonymous
March 6, 2014
Question

Glossary for Filters, Triggers and Flow?

  • March 6, 2014
  • 1 reply
  • 1420 views
I'm looking for a glossary or dictionary of all the filters, triggers and flow options so I can better utilize my strategy/plan of attack.  I'm new to Marketo, but well versed in automation, I just need better definitions behind the identifiers so I can layout my workflow better.

Thanks!
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1 reply

Josh_Hill13
Josh_Hill13
Level 10
March 6, 2014

Dominick,
 

It's funny you ask:
http://www.marketingrockstarguides.com/marketo-glossary-filters-flows-triggers-1395/

There are also these articles
https://community.marketo.com/MarketoArticle?id=kA050000000LBvaCAG
https://community.marketo.com/MarketoArticle?id=kA050000000KzcOCAS
https://community.marketo.com/MarketoArticle?id=kA050000000KzEQCA0
https://community.marketo.com/MarketoArticle?id=kA050000000LB9WCAW
https://community.marketo.com/MarketoArticle?id=kA050000000LAZcCAO
https://community.marketo.com/MarketoArticle?id=kA050000000KyphCAC

    A
    Anonymous
    September 11, 2015

    Thanks Josh! I just had to send a screenshot of your glossary to a Marketo Customer Support rep who told me that if a smart list contains both a trigger and a filter that leads with go through that meet either the trigger criteria or the filter criteria but not both...

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