Getfeedback Survey App for Salesforce and Marketo Integration | Community
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Level 7
June 17, 2015
Question

Getfeedback Survey App for Salesforce and Marketo Integration

  • June 17, 2015
  • 1 reply
  • 3798 views

Has anyone integrated getfeedback survey app with Salesforce?  We are thinking about purchasing getfeedback and have a few questions of how things will happen in Marketo.

Questions:

  1. If we create a custom object in salesforce that creates a new survey everytime a survey is sent which would allow Sales Reps to look into each survey send to a Lead or Contact.  Regardless if it is a new survey or a survey that was resent, it creates a new survey.  We were wondering how this works with Marketo?
  2. Once we were to sync to that custom object through Marketo's sync options we are able to use filters for that object.  Filters such as "Has Survey" equals true and you can add constraints which would be the fields from the survey.  Each time a new survey question is added would it add a new field in salesforce and a new field to the constraint options in the Marketo filter?
  3. We want to be able to take action in Marketo off of any answer to any question in any survey.  Is this possible?
  4. When sending the survey link through a Marketo email how does the Merge fields appended to the URL work?  Especially with the LeadID and ContactID fields?  Do those have to existing in Marketo to be able to be used in the link?
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1 reply

Josh_Hill13
Level 10
June 17, 2015

Does the vendor have marketo integration instructions? They should be able to help you with this.

Level 7
June 17, 2015

Hi Josh,

So to clarify the survey app integrates with Salesforce but we can send the survey link through Marketo in a mass email if we would like to.  Also we should be able to sync the custom Salesforce Object we create to Marketo and use the new fitlers that creates to perform marketing automation.  I don't believe they have documentation for the Marketo side of things.  We just signed up for a trial and are going to test it that way.

Eunice_Leung
Level 2
January 13, 2017

Hi Nate,

I am facing the same situation. Were you able to find a solution to this? Would love to hear it.

Thank you!

Eunice