Also, remember to re-approve the landing pages that use the form for your changes to be reflected in the live version
A
Anonymous
December 10, 2013
What Michael suggests is fine if you only want to change the label, but if you want a completely new field to store data in, you'll need to use the following article (and admin access rights):
Then simply go back into the Form editor and drag in your new custom variable. Reply here if you need any more help!
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Anonymous
December 10, 2013
Just to clarify Adam's comments. If you want to change a field label, you just need to edit the form. If you want to add a field to your form ant that field that doesn't exist at all in your Marketo account, then go to the link Adam provided in order to create a new custom field in Marketo. After it's created, you can edit the form and drag it in.
However, I assume that your use case is the most common one, which is that you have an existing field in Marketo that you want to add to an existing form. For this use case, you just need to go to the form editor and drag the field into your form.