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Michael_O_Donne
Level 2
July 15, 2020
Solved

Form Naming Conventions

  • July 15, 2020
  • 1 reply
  • 3886 views

Hi all, 

 

I have a query, we are about to build a Marketo form, it will be the same form e.g. FORM X  which we intend to implement across our website.

 

My question is, if all forms have the same name, how do we know which form is performing best? Is there a way to tag the form to know which page it refers from?

 

thanks

 

Michael

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Best answer by SanfordWhiteman

Aseem, you wouldn't use Web Page as the constraint on a corporate website (i.e. non-Marketo LPs). You use the Referrer constraint for embedded forms.

1 reply

Aseem_Gupta
Level 2
July 15, 2020

Hi @michael_o_donne ,

 

If same form is implemented across website (on different pages). you can add website as a constraint in filter / trigger in the smart campaign smart list. In this case you will be able to fetch prospects fills out form on  a particular page. Hence, you will be able to see which page is performing best.

 

Refer snapshot :-

 

Thanks

Aseem

SanfordWhiteman
SanfordWhitemanAccepted solution
Level 10
July 15, 2020

Aseem, you wouldn't use Web Page as the constraint on a corporate website (i.e. non-Marketo LPs). You use the Referrer constraint for embedded forms.

Michael_O_Donne
Level 2
July 16, 2020

Thanks @sanfordwhiteman 

 

Sorry for the additional question, where is the referral value populated?

 

At present there is no values, where do we start to populate a referrers?

thanks

 

Michael