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Morgan_Corbett
Morgan_Corbett
Level 3
December 18, 2017
Question

Feeding recent blog content to a Landing Page

  • December 18, 2017
  • 1 reply
  • 1256 views

Is there a way to automatically pull the most recent content from a Wordpress site and push to a Marketo LP?

Is so, how would the mapping work?

Thanks!

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1 reply

SanfordWhiteman
SanfordWhiteman
Level 10
December 18, 2017

This is done using an RSS-to-Email app with Marketo integration.

There are a couple of trusted apps for this: Digesto, which has been around for a long time, and FeedOtter, which is relatively new. They take slightly different technical approaches, but the overall effect is the same: your feed (either split out by tags or consolidated) is sent out using Marketo, so links are trackable and lists are maintained within Mkto, while the syndicated content is dynamic.

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