Experiences with custom survey solutions
I was looking at survey tools before when the need came up but considering they were a bit limited and also pricey with integration to Marketo, I decided to make a custom survey.
For a 0 - 5 rating scale I made 6 images with links to the same landing page with a form and added "?survey=" to each link for changing a data value of a custom field. Then had a form with more questions to those leads who want to answer more questions.
Does anybody have experiences with making some sort of survey solution for leads or using a tool that integrated their survey functionality with Marketo?
/Erik