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A
Anonymous
September 19, 2013
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Engagement Program Standard Metrics Setup

  • September 19, 2013
  • 22 replies
  • 2859 views

I recently launched my first engagement program and put in about 2.800 members and after two casts (once a week) I'm staring at the dashboard pictured below. You'll notice there is no Engagement Score, nor are there any unsubscribe metrics.

What am I missing?

 


Thanks!

 

Grant

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Best answer by
I'm going to clarify a couple of points here in bullet form:

1.  Engagement Score takes 72 hours to calculate, whether it's a program or an email in the stream
2.  We cannot calculate the unsubscribe rate for an email inside of a program at this time.  This is an enhancement.  So it is not in error that you see 0%
3.  Programs give you more control over when to send a piece of content again or not - if you add a piece of content to a stream, and it already has members, then if the lead is a member already, it will skip it.  If there are no members, then it looks at whether or not the lead ran through it.  If you use the same program across multiple streams, it will not send the content more than once.

Hope this helps clarify!

22 replies

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A
Anonymous
February 19, 2014
HI Everyone,

To reiterate, the engagement score is calculated differently for Programs inside engagement versus emails.  First of all, unsubscribe rates are NOT calculated for Programs, at this time.  It is not a bug.  Programs calculate the engagement score using the Program success, so the score is not as granular as for the email.  It will be different if you calculate the same email as standalone and then calculate it as part of the program.  Hope this helps to clarify any confusion.

Thanks,
Cheryl
A
Anonymous
February 20, 2014
Thank you for clarification, Cheryl!

But it's not clear for me why engagement program success is represented in a wrong way with a dashboard. The programs I'm using are local to engagement program, and success is calculated normally for each of them.

Do you have any recipe? 
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