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A
Anonymous
November 5, 2014
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Email performance reports

  • November 5, 2014
  • 2 replies
  • 1239 views
Hi,
I have a few reports i need to compile where the results should be a list of people/ email adresses however, each report i try results in the email campaign name and not the lead. An example is; i'd like to know all of the email addresses which resulted in a bounce so we can clean up our lead database. It seems like quite a basic report, is Marketo incapable of doing this, or just me:) ?

Any advice appreciated!
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Best answer by Josh_Hill13
You can run a smart list like

Email Bounced IS ANY and it will show you the list of leads.

You can also filter on Soft Bounced, Bounced Reason, Unsubscribed Reason, Email Invalid, Invalid Reason, etc.
http://www.slideshare.net/jdavidhill/marketo-email-reputation-management

2 replies

Josh_Hill13
Josh_Hill13Accepted solution
Level 10
November 5, 2014
You can run a smart list like

Email Bounced IS ANY and it will show you the list of leads.

You can also filter on Soft Bounced, Bounced Reason, Unsubscribed Reason, Email Invalid, Invalid Reason, etc.
http://www.slideshare.net/jdavidhill/marketo-email-reputation-management
A
Anonymous
November 19, 2014
Hey Josh, thanks for your advice, i found that the smart list did produce a list of leads rather than a campaign, however now it's in a smart list and not a report i can't automate sending this once a week - do you know a way to do this with just a smart list?

thanks.
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