Email Performance Report/filter for not clicked (not popular) links in your email | Community
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Arina_Shelyakin
Level 1
October 10, 2018
New

Email Performance Report/filter for not clicked (not popular) links in your email

  • October 10, 2018
  • 2 replies
  • 2478 views

Recently I've come across the fact that there is no filters in email link performance report which would help you to have a list of just links which were not clicked in the email. This could be quite useful for content creation for something like a long newsletter with loads of links. By running this type of report you could spot right away all the links which were not clicked and figure out what content doesn't work for your audience. 

2 replies

Chris_Willis1
Adobe Champion
Adobe Champion
October 10, 2018

I would add to this that it would be beneficial to have a report of all links in the report regardless of whether they were clicked or not. 

Or better still - a visual heat map like some other email platforms have. 

Chris Willis - Fractional GTM Operations Consultant
Arina_Shelyakin
Level 1
October 11, 2018

Hi Chris! thanks for the comment. Agree! That can work as well. As long as it shows not active links in any variation of the report it's all good . Love the heat map idea!

February 4, 2020
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