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Elizabeth_Bonin
Elizabeth_Bonin
Level 4
July 29, 2016
Question

Email link performance report

  • July 29, 2016
  • 2 replies
  • 1413 views

I recently started using the email link performance report. I noticed that their is a lead column, who qualifies for this. No one in the email send filled out a form yet there is a total of 10 listed?

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2 replies

Josh_Hill13
Josh_Hill13
Level 10
July 29, 2016

clicking is not the same as filling out a form.

Dory_Viscoglio
Dory_Viscoglio
Level 10
August 1, 2016

Hi Elizabeth, within an email link performance report, leads refers to the unique records who clicked on each of the links listed at least one time.

If you hover over the column name, it breaks out and gives you a description of what the number in the column means.

    Julie_Colwell1
    Julie_Colwell1
    Level 4
    August 1, 2016

    A big emphasis on the unique records too! I asked a question awhile back on the differences between the email performance report and smart lists and the answers that were provided were helpful. Check it out:Email Link Performance Report + Smart List = Different Values? 

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