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Kacper_Gawlik-2
Level 2
February 14, 2018
Question

Email HTML Title to be edited in the email body

  • February 14, 2018
  • 1 reply
  • 2931 views

Hi All,

Just to wanted ask if anyone here would have any cool idea how we could implement functionality which will enable user to edit HTML Email Title without necessity to enter the code?

I guess we could use Token that will be assigned to the particular program and editable from My Tokens area. However, we would need to create new token for every email.

I was thinking of a section in the email that could be editable in the email body and have reference to the HTML title. Like <div> with particular id etc.

Would appreciate any thoughts on this.

Thanks,

Kacper

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1 reply

Gerard_Donnell4
Level 9
February 14, 2018

Hi @Kacper Gawlik​

You have said you would have to assign tokens in every email.  Do you not use program templates? As in having a general Email Blast program already created with empty tokens and pre-made smart campaigns.

This means people just clone the program every time and all of the tokens and flows are already set.  They simply have to just fill in the boxes or make a few slight changes if required.

Thanks,

Gerard

Kacper_Gawlik-2
Level 2
February 14, 2018

Hi Gerard,

Thank you for your response.

Please note that I'm a new Marketo user so please bear that in mind after reading my following questions;)

In case we have several emails that are going to be sent within same program, and all of them are based on the same template with empty token, so technically we would have only one token used across all emails? So if we edit this token it will updated across all emails in the program?

Or we should create each email from different template to make it work?

Thanks,

Kacper

Gerard_Donnell4
Level 9
February 14, 2018

Hi @Kacper Gawlik​,

No problem, Marketo will take a bit of time to wrap your head around.

If you have multiple emails within the one program and don't want to be editing the titles in the editor you could create multiple title tokens ( {{my.title1}}, {{my.title2}}, {{my.title3}} ).

What way are you sending the emails? Are they a series of emails?

If so, you should look at other Marketo features such as wait steps and date tokens that might also help you save time.

Thanks,

Gerard