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Jane_Lucas
Jane_Lucas
Level 2
July 10, 2017
Solved

Email activity report

  • July 10, 2017
  • 1 reply
  • 2925 views

Here's what I'm looking for: a report that shows columns for email address, delivered, hard bounced, opened, clicked link, and unsubscribed.

To do this, I have created a People Performance report and smart lists for each column. Is that the best way to create this report? It seems kind of tedious to have to do this each time. I tried to create generic/non-email-specific smart lists for the columns, but the numbers do not match up with the email program dashboard numbers.

Thanks!

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Best answer by Gerard_Donnell4

Hi @Jane Lucas​,

Do you have Revenue Explorer as part of your license?  This could be easily done in there.  Unfortunately, this is what Marketo provides for more in-depth types of reporting and its not provided as standard. 

Thanks,

Gerard

1 reply

Gerard_Donnell4
Gerard_Donnell4Accepted solution
Level 9
July 10, 2017

Hi @Jane Lucas​,

Do you have Revenue Explorer as part of your license?  This could be easily done in there.  Unfortunately, this is what Marketo provides for more in-depth types of reporting and its not provided as standard. 

Thanks,

Gerard

Jane_Lucas
Jane_LucasAuthor
Level 2
July 10, 2017

I think I might have that except for me it's called, Email Explorer... I didn't realize that was available for me. Thank you! I'll look into that. It looks like it has a lot of capabilities.

Gerard_Donnell4
Gerard_Donnell4
Level 9
July 10, 2017

Hi @Jane Lucas​,

Here is a link to the documentation that will show you how to build them Revenue Explorer - Marketo Docs - Product Docs 

Thanks,

Gerard

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