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Level 3
November 21, 2024
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Dynamics365/Marketo

  • November 21, 2024
  • 2 replies
  • 1279 views

Hello folks,

 

Is Marketo and Dynamics365 bi-directional? Does data flow from dynamics to marketo also? 

 

Thanks in advance!

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Best answer by uditmathur

Hi @nishanth27 ,

 

Partially Yes, Dynamics & Marketo integration is Bi-directional but only for leads & contacts. All other fields like accounts, opportunities are synced from Dynamics to Marketo i.e. one way.

 

Hope this helps 😊

2 replies

uditmathur
Community Advisor
uditmathurCommunity AdvisorAccepted solution
Community Advisor
November 22, 2024

Hi @nishanth27 ,

 

Partially Yes, Dynamics & Marketo integration is Bi-directional but only for leads & contacts. All other fields like accounts, opportunities are synced from Dynamics to Marketo i.e. one way.

 

Hope this helps 😊

Level 3
November 22, 2024

@uditmathur Thanks for clarifying!

michellechopin
Community Advisor
Community Advisor
November 25, 2024

@nishanth27 If it helps, here's a great flow diagram our consulting agency shared when we were updating our Marketo instance and connecting it to a new MS Dynamics instance: 

I find it really useful in explaining how the sync works and in which direction should anyone have questions, so I hope it's useful for you too  😀