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October 29, 2014
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Dynamic Content Analytics

  • October 29, 2014
  • 4 replies
  • 1654 views
I would like to have a report that breaks down analytics for each dynamic version of an email or landing page. 

For example, I would like to be able to see the variance in open or click-thru rates of an email by each segment that received it.  Or the level of engagement of leads that land on a landing page based on the version of the page that they are served.  

Currently, Analytics cannot breakdown performance to this level, and it would be great to be able to report on, and optimize content performance by segment.

 

4 replies

November 4, 2014
We do have the ability to segment an email performance report by the segmentation you use for dynamic content.  Check out this report.
November 4, 2014
Excellent! Thanks! Can a similar report be produced for landing page segments as well?
November 5, 2014
No not at this time, but good suggestion!
February 7, 2020
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