Does anyone use Marketo for B2C? | Community
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Marek_Hozák
Marek_Hozák
Level 2
July 25, 2019
Question

Does anyone use Marketo for B2C?

  • July 25, 2019
  • 1 reply
  • 2753 views

Hi there,

I am wondering whether there is anyone using Marketo for B2C business? If so, are you able to work with the platform well or is there anything that you struggle with?

Thank you for letting me know!

Marek

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1 reply

Jay_Jiang
Jay_Jiang
Level 10
July 26, 2019

While I don't use Marketo for B2C, I can't help but point out it's hard to quantify what "well" means, e.g.

Marketo's nurture programs and automation capabilities work "well" for businesses with a sales cycle

Marketo's APIs and webhook capabilities work "well" for businesses with a cloud martech stack

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