Do links in old emails expire? | Community
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A
Anonymous
February 4, 2014
Solved

Do links in old emails expire?

  • February 4, 2014
  • 2 replies
  • 1226 views

We recently discovered that a few of our older emails (sent in August/september) have links that no longer work. They all lead to 404 pages. The links go to our blog, and the pages have not moved or changed urls - so there should not be an issue. 
If I re-send a sample to myself, the links work fine, just not in the original emails.

Do email links expire after a certain length of time? 
Thanks for any help!

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Best answer by
Hi Chris,
Back in the September release, Marketo changed the URLs in emails to be shorter. We notified everyone that the old, longer, links will expire 90 days after the release. I believe we just passed the 90 day mark and that is why your links are no longer working.

More info here: https://community.marketo.com/MarketoArticle?id=kA050000000LBSsCAO#shorter-urls

Will

2 replies

A
Anonymous
Accepted solution
February 4, 2014
Hi Chris,
Back in the September release, Marketo changed the URLs in emails to be shorter. We notified everyone that the old, longer, links will expire 90 days after the release. I believe we just passed the 90 day mark and that is why your links are no longer working.

More info here: https://community.marketo.com/MarketoArticle?id=kA050000000LBSsCAO#shorter-urls

Will
A
Anonymous
February 4, 2014
Ah-ha! Thanks, Will. I forgot that that was going to happen.
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