Differentiating Activity Types - Clicked email vs Visited Website | Community
Skip to main content
A
Anonymous
March 19, 2014
Question

Differentiating Activity Types - Clicked email vs Visited Website

  • March 19, 2014
  • 2 replies
  • 1208 views

Hi Folks-

 

I am fairly new to Marketo and I just ran an email campaign and I would like to know the difference between the activities "Clicked Email" and "Visited Webpage" 

 

I would assume that they are the same thing but the two activity groups do no appear to be the same  people. Can someone explain?

 

Thanks,

 

Paul

This post is no longer active and is closed to new replies. Need help? Start a new post to ask your question.

2 replies

A
Anonymous
March 20, 2014
Paul,

I'm not sure what you mean by "the two activity groups do no appear to be the same people," but Clicked Email means they clicked a link inside an email and Visits Web Page means they visited a page on which you've enabled Marketo tracking.
A
Anonymous
March 20, 2014

Hi Charlie-

 

Thanks for the response. 

 

To clarify, within "Marketing Activities" I have a Email "Program" which contains the "Smart Campaign" for the email blast I just sent.  

 

Once i click on the "Smart Campaign" lightbulb - I click on the "Results" link - which  gives me the results of said email campaign. 

 

On the report under "Activity Type" I see "Clicked Email" and "Visited Web Page"

 

I am simply trying to figure out the difference between the two. Any help you can offer is greatly appreciated. Does this make sense?

 

Thanks!

 

Paul

Terms & ConditionsAccessibility statement

Loading footer...