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A
Anonymous
February 26, 2015
Solved

Deleting an Unsubscribed Lead

  • February 26, 2015
  • 2 replies
  • 1153 views
If a lead who is unsubscribed is deleted from Marketo, does the email address remain in the master unsubscribed list? Does durable unsubscribe play a role here? Or is there a risk that if you delete an unsubscribed lead you could unwittingly import the same lead (from a list purchase, e.g.) without realizing she or he had unsubscribed?
 
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The durable unsubscribe would work in this scenario. If the lead comes back into Marketo, Marketo will recognize the email address and auto-unsubscribe it. 

For more info on the durable unsubscribe, check out this thread: https://community.marketo.com/MarketoDiscussionDetail?id=90650000000PlVMAA0

2 replies

A
Anonymous
Accepted solution
February 26, 2015
The durable unsubscribe would work in this scenario. If the lead comes back into Marketo, Marketo will recognize the email address and auto-unsubscribe it. 

For more info on the durable unsubscribe, check out this thread: https://community.marketo.com/MarketoDiscussionDetail?id=90650000000PlVMAA0
A
Anonymous
February 26, 2015
Thank you, Kara! I was hoping that was the case!
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