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November 13, 2014
Question

Database Hygiene - Cleaning Data

  • November 13, 2014
  • 2 replies
  • 1472 views
Hi - I am putting together a database hygiene plan to clean our data in Salesforce and Marketo. I was wondering if anyone has a suggestion on a service to use to verify/clean email and contact data? There are so many services out there and I would like to get some community feedback on services you use or have used.

Thanks!
Brooke
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2 replies

Josh_Hill13
Level 10
November 13, 2014
RingLead and ReachForce are great.
see some ideas
http://developers.marketo.com/blog/how-to-clean-your-marketo-database/
http://www.marketingrockstarguides.com/six-principles-data-cleanliness-1566/
November 13, 2014
Avoid ringlead if you have anything complex - our testing showed it was writing into new contacts that would break other systems.