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Simon_Lessard
Simon_Lessard
Level 3
June 1, 2017
Solved

Database cleaning vs Segmentation update

  • June 1, 2017
  • 1 reply
  • 3459 views

I'm cleaning up a significant amount of records in the lead database but it seems to have no effect on my segmentations. I figured out the "All Time" notice in the bottom right corner of the pie chart window but I wonder if there's a way to update the thing to reflect actual numbers. I tried to draft/approve segmentation without success.

Any insights?

Cheers,

Simon

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    Best answer by Simon_Lessard

    Yup. Delete + SFDC delete = true.

    I ended up reaching out ot support and here is the official statement:

    "When leads are deleted from Marketo they are first soft deleted, they are removed from most of your instance except the backend and we are able to recover them until 30 days later which then they are hard deleted. This is done to give customers a buffer in case there were accidental deletions. You are seeing those soft deleted leads."

    1 reply

    Frank_Breen2
    Frank_Breen2
    Level 8
    June 1, 2017

    When you say you are cleaning up your data, are you deleting people? If not, are you changing the data so that it doesn't match the Smart List criteria in each Segment?

    Simon_Lessard
    Simon_LessardAuthorAccepted solution
    Level 3
    June 2, 2017

    Yup. Delete + SFDC delete = true.

    I ended up reaching out ot support and here is the official statement:

    "When leads are deleted from Marketo they are first soft deleted, they are removed from most of your instance except the backend and we are able to recover them until 30 days later which then they are hard deleted. This is done to give customers a buffer in case there were accidental deletions. You are seeing those soft deleted leads."

      Frank_Breen2
      Frank_Breen2
      Level 8
      June 2, 2017

      Thanks for the update, good to know.

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